A couple of weeks ago, after reviewing RiffTrax and its cousin project, Cinematic Titanic, I had the happy opportunity to speak with Mike Nelson, the face of RiffTrax. In particular, I was most interested in talking to Mike about some of the business model issues I raised in that earlier article. He graciously agreed to discuss them.
You started RiffTrax in 2006. How long did it — let me just ask this very bluntly. Is it a living?
It is, yeah.
And how long did it take to become self-sustaining?
It’s interesting that you ask that, because it’s a topic that…I want to be careful about this. I think there’s a point where people think “If someone else is making money, they’re doing something wrong or they’re exploiting me” and we are not to that point, believe me. It is a living. But I also try to insulate myself from the financial part of it, and that’s why I teamed with a going company to create it. (more…)
